Report: Apple plans to update TV app and end support for dedicated iTunes apps for movies and TV shows

Apple is planning an updated version of its TV app to debut later this year, according to a new report from Bloomberg. As part of these changes, Apple also plans to phase out its “iTunes Movies” specials. and the iTunes TV Shows app on Apple TV. These options will also reportedly be removed from the iTunes Store on iPhone and iPad.

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On iPhone and iPad, users can buy or rent TV shows and movies using the TV app or through dedicated TV Shows” and “movies” sections in the iTunes Store app. These options will also be removed from the iTunes Store app later this year, Bloomberg reports.

Apple is also planning changes to the design of the TV app on Apple TV, including a new sidebar for improved navigation:

Updated App on The Apple TV set-top box will include a new sidebar on the left for navigation between video categories, in keeping with the design aesthetic used by Netflix Inc. and other streaming services. In addition to running on Apple's set-top box, the app is available on smart TVs from other companies.

As Bloomberg explains, these changes are part of Apple's efforts to better consolidate its “various video offerings”; to one place; It remains to be seen whether the new sidebar is enough to improve the TV app experience. The TV app is often criticized for cramming too many features into a cluttered and confusing interface.

Bloomberg reports that the new TV app is slated for release in December, which likely means it will be included in tvOS 17.2.

Earlier this year, Apple stopped supporting the iTunes Movie Trailers app and website in favor of integrating trailers directly into the TV app.

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