Netflix is ​​raising prices again in the US, with the premium plan now costing $23 per month

Julie Clover

Netflix today said it is increasing the price of some of its subscription plans in the US, UK and France. Prices for Basic and Premium plans will increase in these three countries.

In the US, the price of the Basic plan will increase from $9.99 to $11.99 per month, and the price of the Premium plan will increase from $19.99 to $22.99 per month. The ad-supported tier will remain priced at $6.99 per month, the same as the Standard plan at $15.49 per month.

Netflix no longer offers the Basic plan to new subscribers in the US, but prices , presumably, will change. increase for existing subscribers.

The Premium Netflix plan is the only plan that provides access to 4K video streaming and spatial audio. The $15.49 standard and ad-supported plan are limited to 1080p.

Netflix announced the price increase in its Q3 2023 earnings call [PDF] today. Netflix said it added 8.8 million new subscribers, up from 2.4 million new subscribers in the year-ago quarter. Revenue was $8.54 billion, up from $7.9 billion last year.

The rise in subscribers came as Netflix began tightening rules on sharing passwords between households. Netflix says response to the lifting of the password restriction “continues to be low,” exceeding its expectations.

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