Apple's share of the US smartphone market now stands at 39%, the study says. Is it really higher?

The competition between iPhone and Android continues, and the latest CIRP study reveals Apple's share of smartphone production in the US. compared to the previous four years. While some reports have the iPhone market share exceeding 50%, CIRP's latest data suggests otherwise.

CIRP shared its latest report on Substack today, titled ” Apple's smartphone market share in the US is stable” and second place.

Compiling data from last year, CIRP results show iPhone market share at 39%, up just 2% from last year.

According to CIRP, iOS market share in the states peaked at 46% in 2020, then declined nearly 10% in the next two years.

Keep in mind that similar studies inaccurate. and vary depending on factors such as sample size and the randomness of the respondents involved.

For example, in July, Counterpoint reported that Apple's share of the US smartphone market had jumped to 55%, a 16% change from today's CIRP report.

True market share for iPhone may be somewhere in the middle of these numbers.

What do you think? Is the iPhone's actual share of smartphones in the US closer to 39% or 55%? Share your thoughts in the comments!

Latest CIRP reports:

  • Poll impressions are huge Opportunities for AirPods and Apple Watch growth from iPhone buyers.
  • Apple's most popular iPad will switch to this model in 2023.
  • That's how much more Android users are switching to iPhone than vice versa

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