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Ahead of Earth Day 2023, Apple has updated its sustainability page to highlight its progress towards achieving zero carbon emissions by 2030.
Like every April, Apple releases its Annual State of the Environment Report, a document that details the steps Apple is taking to reduce its environmental footprint.
This year, the company also provided an updated interactive website that highlights the most important achievements of the company over the past year.
Apple's ultimate goal is to be carbon neutral in just seven short years. Apple CEO Tim Cook called it a “huge challenge” but also notes that the company is equally determined to meet it.
“We're closer than ever to realizing our vision for Apple 2030 – our ambitious goal of making every product carbon neutral by 2030 – and we're thrilled to celebrate tremendous progress with our customers on this Day.” Earth. Lisa Jackson, Apple vice president of environment, policy and social initiatives, said in a statement.
“Our customers can use their Apple devices knowing they're made with the environment in mind – that means more clean energy, industry-leading durability, more efficiency, and more recycled and low-carbon materials than ever before.”
As always, recycling is a big deal for Apple. In 2022, 20% of all materials found in products come from recycled sources, which Apple points out could reduce the carbon footprint of its products.
Apple uses 100% recycled rare earths in its magnets and 100% recycled tin in the solder on some circuit boards. In addition, in the iPhone 14, Apple uses 100% recycled gold when coating several circuit boards and wires of all the iPhone 14 cameras.
As always, Apple is highlighting its team of robot pickers, which currently includes Daisy, Dave and Taz. The robots are designed to disassemble the iPhone and extract important materials such as gold, cobalt, tungsten and rare earths.
In addition, 70% of iPhone 14 packaging is made from recycled wood fiber.
Apple has taken new steps to reduce the power consumption of its products. In 2022, all eligible Apple devices received an Energy Star rating, denoting superior energy efficiency. This was largely due to the move to Apple Silicon in Mac products.
In addition to reducing the amount of energy consumed by Apple products, Apple continues to transition to clean energy in its manufacturing process.
Apple's carbon footprint has been reduced by 17.4 million metric tons in 2022 thanks to the use of renewable energy sources. And 250 Apple suppliers have pledged to fully switch to renewable electricity for Apple manufacturing.
Apple is also providing ways for consumers to help by encouraging them to participate in the Apple Trade In program rather than store or misuse their old Apple products.
The 2023 State of the Environment Report can be downloaded from the Apple website.