Adobe Stock will sell works of art created by artificial intelligence under certain conditions

Adobe Stock


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Adobe recently announced that it will begin accepting — and sales – stock images created with AI tools, if tagged as such.

There are many generative AI tools like Dall-E, Stable Diffusion, Midjourney and others that allow people to create art.

On Monday, Adobe announced the launch of its stock marketplace called Adobe Stock. The Company will establish specific rules regarding royalties and intellectual property.

Creators submitting content created with an AI tool must own or have the right to use the image, which must be submitted as an illustration. Also, it should be labeled “Generative AI” in the title.

Adobe requires every illustration to comply with its new Generative AI Guidelines. For example, the artist must enable model release for the actual people in the image, or property release for other artwork.

This policy also prohibits the submission of material based on third-party content, including text clues relating to people, places, property, or the artist's style, without proper permission.

Artists are concerned

The move is controversial. As AI tools become more popular, questions about copyright and intellectual property are rising.

For example, in September, Getty Images banned the upload and sale of AI generative images, citing legal concerns. This is because the AI ​​tools are trained on images taken from the web without any attribution. And those excerpts included copyrighted works.

Web scraping is allowed in the US. Depending on the interpretation, the images produced by these tools are subject to the “fair use” doctrine. Some artists have called for regulation and an AI compensation model for art based on their artwork.

People using AI tools that rely on text prompts can enter whatever they want the tool to generate. However, they can also have the AI ​​generate an image based on the style of a particular human artist.

“It really worries me,” commercial illustrator Greg Rutkowski told Forbes in September. “As a digital artist, or any artist in this era, we are focused on getting recognized online. Right now, when you type in my name, you see more AI work than work I did myself, which scares me. How long will it take before the AI ​​floods my results and becomes indistinguishable from my work?

In 2022, one person won an art competition at the Colorado State Fair using artwork created by artificial intelligence.

“I wanted to make a statement using AI images,” Jason Allen told The Pueblo Chieftain. “I feel like I've made it and I'm not going to apologize for it.”

There have been other examples of artists taking commissions and using AI-generated art without disclosing the information. Or worse, they pass it off as handmade work.

The AI ​​art trend shows no signs of slowing down. Despite the controversy, Adobe appears to be confident in its policy and will add additional features to make this content more transparent.

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